Whether you are a home buyer, seller or agent, knowledge is power in today’s fast-moving real estate market. That's why Virginia Cook, Realtors® will continue to expand an already extensive professional development and training program in the New Year.
“We are committed to providing educational opportunities for sales associates at every stage of their career, from the industry newcomer to the top producing veteran,” says Sheila Rice, president of the locally owned, independent brokerage.
In 2016, the company ramped up its educational focus by welcoming industry leader Denaige Pizzutello as Senior Vice President of Professional Development. Under her leadership, the company became an approved Continuing Education Provider by the Texas Real Estate Commission.
Many of the classes offered by Virginia Cook, Realtors® are approved for Continuing Education Credit, and the majority are free of charge. “To help make education convenient, the company brings classes to each of our six offices on established days throughout the year,” adds Rice.
The company has also set the benchmark for new agent training with KickStart, a free week-long program launched to put agents on the fast track to reaching their earning potential.
Taught by company and industry leaders, KickStart provides instruction on how to successfully secure listings and facilitate sales. A popular segment is Conversations with Rock Stars, where Virginia Cook Top Producers share their insight with attendees. Even veteran agents with the company audit KickStart to keep up with a myriad of subjects including legal issues, marketing, and the ever-changing technology and tools like DocuSign® and zipForm®.
“The response to KickStart was so phenomenal that we expanded the curriculum in 2017 to offer three follow-up workshops,” says Rice.
The first full-day KickStart Workshop focuses on serving with buyers; the second addresses working with sellers; and the third dives deeper into business development. The workshops are led by the company’s management team and include real-world advice, more Conversations with the Rock Stars, and role playing with scripts where practice creates ease of presentation.
In 2018, Virginia Cook, Realtors® will take education even further with a new Three-Year Referral and Relocation Certification program spearheaded by Relocation Directors Maggie Hall and Jill Johnson
Agents who complete the comprehensive program will be qualified to serve transferring executives and employees referred by corporations, third party relocation companies, and Leading Real Estate Companies of the World, of which Virginia Cook, Realtors® is a member.
"The collaboration throughout the company to bring our associates the best possible professional development is amazing,” says Pizzutello. “It is exciting and inspiring to know that this high caliber team is working so hard to ensure that the clients and customers we assist benefit from the most advanced knowledge.”
The next week-long KickStart session for new agents is March 19-23. The first KickStart Buyers Workshop for 2018 is January 19; the KickStart Sellers Workshop is February 16; and the KickStart Business Workshop is March 16.